Alliance Portfolio Diversity and Market Performance: The Moderating Role of Strategic Orientation

Aktivität: VortragWissenschaftlicher Vortrag (Science-to-Science)

Beschreibung

Acknowledging existing ambiguity about the performance consequences of diversity within a firm’s alliance portfolio, this study offers a more nuanced perspective on the multidimensional construct and investigates the effect of knowledge domain diversity, partner type diversity and governance diversity on a firm’s market performance. We also advance existing theory on the contingent value of alliance portfolio configurations by analyzing the moderating effect of a firm’s strategic orientation. Using a longitudinal dataset from the U.S. pharmaceutical industry, our results show that while the diversity of alliance-related attributes has an inverted u-shape relationship with market performance, partner type diversity constitutes a managerial burden for most of the firms investigated and with the exception of large exploitation-oriented firms negatively impacts their performance. Moreover, we provide empirical evidence that an alignment between a firm’s strategic orientation and the diversity of its alliance portfolio positively influences market performance because ‘explorers’ and ‘exploiters’ have different requirements when accessing external resources.
Zeitraum9 Aug. 201913 Aug. 2019
EreignistitelAcademy of Management Annual Meeting
VeranstaltungstypKeine Angaben
BekanntheitsgradInternational

Österreichische Systematik der Wissenschaftszweige (ÖFOS)

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