Did You Find this Content Helpful? Linking Brand Specific Review Contents to Helpfulness of a Product Review

Aktivität: Vortrag › Wissenschaftlicher Vortrag (Science-to-Science)

Zeitraum28 Mai 2019 → 30 Mai 2019
EreignistitelAnnual Conference of the European Marketing Academy (EMAC)
VeranstaltungstypKeine Angaben
BekanntheitsgradInternational