Do consumers feel more authentic after making a high or a low self-control choice? The moderating role of lay rationalism
- Michail Kokkoris (Ko-Autor*in)
- Erik Hoelzl (Ko-Autor*in)
- Carlos Alós-Ferrer (Ko-Autor*in)
Aktivität: Vortrag › Wissenschaftlicher Vortrag (Science-to-Science)