Evoked emotions in counterfeit usage: Employing "desire collages" to reveal unexplored dimensions of consumers emotional states
- Penz, E. (Ko-Autor*in)
- Stöttinger, B. (Ko-Autor*in)
- Eva Hofmann (Ko-Autor*in)
- Erich Kirchler (Ko-Autor*in)
Aktivität: Vortrag › Wissenschaftlicher Vortrag (Science-to-Science)