Global Diversification Strategy and Firm Performance: A Modelling and Simulation Study

Beschreibung

This paper explores the connections of global diversification strategies to company performance. It considers structural characteristicsof markets and explains how these characteristics relate to the relative success of global diversification strategies. A simulation modelillustrates differences among the outcomes of those strategies. The simulation considers variation in country market size, liabilities offoreignness, seasonality, economic integration, and competition. The paper derives testable empirical predictions from the simulation.

Zeitraum	13 Dez. 2019 → 15 Dez. 2019
Ereignistitel	EIBA 2019
Veranstaltungstyp	Keine Angaben
Bekanntheitsgrad	International