Publikationen pro Jahr
Publikationen pro Jahr
Publikationen
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Moral licensing and moral cleansing applied to company-NGO collaborations in an online context
Schlegelmilch, B. B. & Simbrunner, P., 2019, in: Journal of Business Research. 95, S. 544 - 552Publikation: Wissenschaftliche Fachzeitschrift › Originalbeitrag in Fachzeitschrift › Begutachtung
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Applied behavioral economics: Moral cleansing and moral licensing in a marketing context
Simbrunner, P. & Schlegelmilch, B. B., 2018, 2018 Global Marketing Conference at Tokyo Proceedings. Global Alliance of Marketing & Management Associations (Hrsg.). Seoul, S. 10Publikation: Beitrag in Buch/Konferenzband › Beitrag in Konferenzband
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Applying the Theory of Cognitive Biases to Increase Charitable Donations: CSR Implications for the Fashion Industry
Simbrunner, P., Schlegelmilch, B. B. & Stacheneder, V., 2017, 2017 Summer AMA Conference Proceedings, Part P. American Marketing Association (Hrsg.). San Francisco: American Marketing Association, S. 13 - 14Publikation: Beitrag in Buch/Konferenzband › Beitrag in Konferenzband
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Influencing Charitable Behavior Through Insights from Behavioral Economics: Implications for the Management of Online Retail Environments in the Fashion Industry
Simbrunner, P., Schlegelmilch, B. B. & Stacheneder, V., 2017, 2017 Global Fashion Management Conference at Vienna Proceedings. Global Alliance of Marketing & Management Associations (Hrsg.). Seoul, S. 517Publikation: Beitrag in Buch/Konferenzband › Beitrag in Konferenzband
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Moral Licensing: A Culture-Moderated Meta-Analysis Management Review Quarterly.
Simbrunner, P. & Schlegelmilch, B. B., 2017, in: Management Review Quarterly. 67, 4, S. 201 - 225Publikation: Wissenschaftliche Fachzeitschrift › Originalbeitrag in Fachzeitschrift › Begutachtung
Open AccessDatei71 Downloads (Pure)
Aktivitäten
- 8 Wissenschaftlicher Vortrag (Science-to-Science)
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Applied behavioral economics: Moral cleansing and moral licensing in a marketing context
Simbrunner, P. (Ko-Autor*in) & Schlegelmilch, B. B. (Ko-Autor*in)
25 Juli 2018 → 29 Juli 2018Aktivität: Vortrag › Wissenschaftlicher Vortrag (Science-to-Science)
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Applying the Theory of Cognitive Biases to Increase Charitable Donations: CSR Implications for the Fashion Industry
Simbrunner, P. (Ko-Autor*in), Schlegelmilch, B. B. (Ko-Autor*in) & Stacheneder, V. (Ko-Autor*in)
4 Aug. 2017 → 6 Aug. 2017Aktivität: Vortrag › Wissenschaftlicher Vortrag (Science-to-Science)
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Influencing Charitable Behavior Through Insights from Behavioral Economics: Implications for the Management of Online Retail Environments in the Fashion Industry
Simbrunner, P. (Ko-Autor*in), Schlegelmilch, B. B. (Ko-Autor*in) & Stacheneder, V. (Ko-Autor*in)
6 Juli 2017 → 9 Juli 2017Aktivität: Vortrag › Wissenschaftlicher Vortrag (Science-to-Science)
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Cross-Cultural Differences in Cognitive Biases: Does Moral Licensing Work the Same Way in Europe and Asia?
Simbrunner, P. (Ko-Autor*in) & Schlegelmilch, B. B. (Ko-Autor*in)
20 Juni 2017 → 23 Juni 2017Aktivität: Vortrag › Wissenschaftlicher Vortrag (Science-to-Science)
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The Influence of Need for Cognition, Web-Expertise and Trust on Online and Offline Information Search Behavior
Penz, E. (Ko-Autor*in), Zablocki, A. (Ko-Autor*in) & Simbrunner, P. (Ko-Autor*in)
24 Mai 2017 → 26 Mai 2017Aktivität: Vortrag › Wissenschaftlicher Vortrag (Science-to-Science)