Cognitive Capital: Examining Information Processing in Private Investors Through Digital Communication (Assistent/inn/en-Kleinprojekt)

This project aims to explore how private investors process financial information. It focuses on two key areas: the impact of digital annual reports on investor decision-making and the influence of "finfluencers" (financial influencers) on social media. It seeks to fill a gap in understanding how digital communication and social media affect investor behavior in the contemporary financial landscape.