Webcare

Status	Laufend
Tatsächlicher Beginn/ -es Ende	1/02/22 → …

Studying webcare across industries: from customer care to relationship management
Lutzky, U., Apr. 2026, in: Applied Corpus Linguistics. 6, 1, 100175.
Publikation: Wissenschaftliche Fachzeitschrift › Originalbeitrag in Fachzeitschrift › Begutachtung

Open Access
“Mocking people for stupid opinions is not fun. Also it’s bad for business.” From using humour for webcare to polarization
Lutzky, U. & Rundell, M., 2025, in: Discourse, Context & Media. 64
Publikation: Wissenschaftliche Fachzeitschrift › Originalbeitrag in Fachzeitschrift › Begutachtung

Open Access
From Twitter to X: Studying the effects of Musk’s takeover and rebranding of the social networking platform on webcare practices
Lutzky, U., 2024, Proceedings of the 28th International Conference on Corporate and Marketing Communications: Valuing Diversity in Corporate and Marketing Communications: Towards an Inclusive Corporate and Market Environment. Einwiller, S. & Wahl, I. (Hrsg.). Wien: Selbstverlag, S. 176-180
Publikation: Beitrag in Buch/Konferenzband › Beitrag in Sammelwerk

Open Access

There is amazing feedback and then there is just feedback: Exploring discussions of feedback in online corpora
Lutzky, U. (Redner*in) & Kehoe, A. (Ko-Autor*in)
13 Juli 2023
Aktivität: Vortrag › Wissenschaftlicher Vortrag (Science-to-Science)
Webcare, identity and polarisation
Lutzky, U. (Keynote speaker)
7 Juli 2023
Aktivität: Vortrag › Wissenschaftlicher Vortrag (Science-to-Science)
“Get the woke intern away from the twitter account stat!!!” Exploring reactions to Ryanair’s digital communication
Lutzky, U. (Redner*in) & Kehoe, A. (Ko-Autor*in)
3 Juli 2023
Aktivität: Vortrag › Wissenschaftlicher Vortrag (Science-to-Science)

Projektdetails