Readers searching for an antidote to heavy-going, complex and lengthy textbooks need look no longer. "A Very Short, Fairly Interesting and Reasonably Cheap Book about Studying Strategy" is a welcoming, lively and thought provoking account of strategy. It will help students get to grips with strategy's key issues and broad debates and introduce them to the latest ideas that won't yet have been covered in the classroom. Organized into three sections, concepts are made accessible as the authors first recap the history of strategy as an academic discipline, then evaluate major schools of strategic thought and conclude by critiquing the latest developments in strategic research. Anyone studying strategy at undergraduate, Masters and MBA level who wants to revise and stretch their subject knowledge should go and buy a copy of this book.
|Publikationsstatus||Veröffentlicht - 2008|