An Introduction to Internal Crowdsourcing

This chapter aims to provide the reader with an introduction to crowdsourcing in general and internal crowdsourcing in particular. First, the elementary principles of crowdsourcing will be introduced, completed by a definition that will constitute the basis for this book. Second, different crowdsourcing typologies will be described to inform the reader about classifications of the phenomenon in scientific literature. Third, the crowdsourcing process is outlined to clarify the general procedure of this new kind of work organization. Lastly, the concept will be transferred to the intraorganizational context, describing and defining the concept of internal crowdsourcing which represents the main topic of this book.