An Investigation of the Psychometric Properties of a Multiple Choice Test of Marketing Knowledge

Publikation: Beitrag in Buch/KonferenzbandBeitrag in Konferenzband

OriginalspracheEnglisch
Titel des Sammelwerks2nd International Conference on Measurement in Health, Education, Psychology and Marketing: Developments with Rasch and Unfolding Models, January 2004, School of Education, Murdoch University, Western Australia 2004
PublikationsstatusVeröffentlicht - 2004

Dieses zitieren