Behavioral Market Segmentation Using the Bagged Clustering Approach Based on Binary Guest Survey Data: Exploring and Visualizing Unobserved Heterogeneity

Sara Dolnicar

Behavioral Market Segmentation Using the Bagged Clustering Approach Based on Binary Guest Survey Data: Exploring and Visualizing Unobserved Heterogeneity

Sara Dolnicar

Publikation: Beitrag in Buch/Konferenzband › Beitrag in Sammelwerk

Originalsprache	Englisch
Titel des Sammelwerks	Consumer Psychology of Tourism, Hospitality and Leisure. Volume 2, 243-252, CAB International, New York 2001
Publikationsstatus	Veröffentlicht - 2001

Selbstlernende Modelle in den Sozial- und Wirtschaftswissenschaften - Initiative 3: Market segmentation and product positioning
Mazanec, J. (Projektleitung), Buchta, C. (Forscher*in), Dolnicar, S. (Forscher*in) & Reutterer, T. (Forscher*in)
1/01/97 → 31/03/03
Projekt: Anderes

Zitat

@inbook{2f9183d1bec64b5c87cf4b6b9b87a52b,

title = "Behavioral Market Segmentation Using the Bagged Clustering Approach Based on Binary Guest Survey Data: Exploring and Visualizing Unobserved Heterogeneity",

author = "Sara Dolnicar",

year = "2001",

language = "English",

booktitle = "Consumer Psychology of Tourism, Hospitality and Leisure. Volume 2, 243-252, CAB International, New York 2001",

}

Behavioral Market Segmentation Using the Bagged Clustering Approach Based on Binary Guest Survey Data: Exploring and Visualizing Unobserved Heterogeneity

Projekte

Selbstlernende Modelle in den Sozial- und Wirtschaftswissenschaften - Initiative 3: Market segmentation and product positioning

Zitat