Carlsberg in India: Entry Strategy in Global Oligopolistic Industries

Anne Kristin Hoenen, Michael W. Hansen

Publikation: Beitrag in Buch/Konferenzband › Beitrag in Sammelwerk

Originalsprache	Englisch
Titel des Sammelwerks	The Global Brewery Industry: Markets, Strategies, and Rivalries
Herausgeber*innen	Jens Gammelgaard, Christoph Dörrenbächer
Erscheinungsort	Cheltenham, UK
Verlag	Edward Elgar Publishing
Seiten	166 - 195
ISBN (Print)	9781781006344
Publikationsstatus	Veröffentlicht - 1 Mai 2013

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