@inbook{2199ae48e02e4843a67d9c4da73f0310,
title = "Einleitung: Multiperspektivische Verbraucherforschung",
author = "Sebastian Nessel and Nina Tr{\"o}ger and Christian Fridrich and Renate H{\"u}bner",
year = "2018",
month = apr,
day = "6",
doi = "10.1007/978-3-658-20199-9\_1",
language = "Deutsch",
isbn = "978-3-658-20198-2",
series = "Kritische Verbraucherforschung (KV)",
publisher = "VSA Verlag",
pages = "1--11",
editor = "Sebastian Nessel and Christian Fridrich and Renate H{\"u}bner and Nina Tr{\"o}ger",
booktitle = "Multiperspektivische Verbraucherforschung",
}