Evaluative conditioning of established brands: implicit measures reveal other effects than explicit measures

Peter Walla, Monika Koller, Gerhard Brenner, Shannon Bosshard

Publikation: Wissenschaftliche Fachzeitschrift › Originalbeitrag in Fachzeitschrift › Begutachtung

Originalsprache	Englisch
Seiten (von - bis)	24 - 41
Fachzeitschrift	Journal of Neuroscience, Psychology and Economics
Jahrgang	10
Ausgabenummer	1
DOIs	https://doi.org/10.1037/npe0000067
Publikationsstatus	Veröffentlicht - 2017

Österreichische Systematik der Wissenschaftszweige (ÖFOS)

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