@inproceedings{32d967787e9545ea9af6e1ed8e31ac89,
title = "Exploratory Research on Social Media Marketing Usage in Small and Medium-sized Enterprises in the Hotel and Gastronomy Industry",
author = "Stefan Bauer and \{Amin Sobhani\}, Roya",
year = "2013",
month = jul,
day = "1",
language = "English",
isbn = "978-0-9860419-0-7",
pages = "841 -- 848",
editor = "\{Khalid S. Soliman\}",
booktitle = "Proceedings of the 21st International Business Information Management Association Conference",
publisher = "IBIMA Press",
}