How Companies Organize their European Business: The Role of Regional Headquarters

Publikation: Beitrag in Buch/Konferenzband › Beitrag in Sammelwerk

Originalsprache	Englisch
Titel des Sammelwerks	Diversity in Marketing
Herausgeber*innen	Rudolph, T., Schlegelmilch, B.B., Bauer, A., Franch, J., Meise, J.N.
Erscheinungsort	Wiesbaden
Verlag	Springer
Seiten	195 - 218
Publikationsstatus	Veröffentlicht - 1 Juni 2012

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@inbook{75c9afb226c847ffb323f6044773b4e3,

title = "How Companies Organize their European Business: The Role of Regional Headquarters",

author = "Schlegelmilch, {Bodo B.} and Bj{\"o}rn Ambos",

year = "2012",

month = jun,

day = "1",

language = "English",

pages = "195 -- 218",

editor = "{Rudolph, T., Schlegelmilch, B.B., Bauer, A., Franch, J., Meise, J.N.}",

booktitle = "Diversity in Marketing",

publisher = "Springer",

address = "Germany",

}