Implausible alternatives in eliciting multi-attribute value functions

Rudolf Vetschera, Wolfgang Weitzl, Elisabeth Wolfsteiner

Publikation: Wissenschaftliche FachzeitschriftOriginalbeitrag in FachzeitschriftBegutachtung

Abstract

Many methods to elicit preference models in multi-attribute decision making rely on evaluations of a set of sample alternatives by decision makers. Using orthogonal design methods to create this set of alternatives might require respondents to evaluate unrealistic alternatives. In this paper, we perform an empirical study to analyze whether the presence of such implausible alternatives has an effect on the quality of utility elicitation. Using a new approach to measure consistency, we find that implausible alternatives in fact, have a positive effect on consistency of intra-attribute preference information and consistency with dominance, but do not affect inter-attribute preference information.
OriginalspracheEnglisch
Seiten (von - bis)221 - 230
FachzeitschriftEuropean Journal of Operational Research (EJOR)
Jahrgang234
Ausgabenummer1
PublikationsstatusVeröffentlicht - 1 Apr. 2014

Österreichische Systematik der Wissenschaftszweige (ÖFOS)

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