Improving the stability of market segmentation analysis.

Homa Hajibaba, Bettina Grün, Sara Dolnicar

Publikation: Wissenschaftliche Fachzeitschrift › Originalbeitrag in Fachzeitschrift › Begutachtung

Originalsprache	Englisch
Seiten (von - bis)	1393 - 1411
Fachzeitschrift	International Journal of Contemporary Hospitality Management
Jahrgang	32
Ausgabenummer	4
DOIs	https://doi.org/10.1108/IJCHM-02-2019-0137
Publikationsstatus	Veröffentlicht - 2020

Österreichische Systematik der Wissenschaftszweige (ÖFOS)

@article{fe6d0a708d324d0988ad78a48beb1fdd,

title = "Improving the stability of market segmentation analysis.",

author = "Homa Hajibaba and Bettina Gr{\"u}n and Sara Dolnicar",

year = "2020",

doi = "10.1108/IJCHM-02-2019-0137",

language = "English",

volume = "32",

pages = "1393 -- 1411",

journal = "International Journal of Contemporary Hospitality Management",

issn = "0959-6119",

publisher = "Emerald Group Publishing Ltd.",

number = "4",

}

TY - JOUR

T1 - Improving the stability of market segmentation analysis.

AU - Hajibaba, Homa

AU - Grün, Bettina

AU - Dolnicar, Sara

PY - 2020

Y1 - 2020

U2 - 10.1108/IJCHM-02-2019-0137

DO - 10.1108/IJCHM-02-2019-0137

M3 - Journal article

SN - 0959-6119

VL - 32

SP - 1393

EP - 1411

JO - International Journal of Contemporary Hospitality Management

JF - International Journal of Contemporary Hospitality Management

IS - 4

ER -