Marketing after communism: the case of the former USSR

Publikation: Wissenschaftliche Fachzeitschrift › Originalbeitrag in Fachzeitschrift › Forschung › Begutachtung

Originalsprache	Englisch
Seiten (von - bis)	46 - 53
Fachzeitschrift	European Journal of Marketing
Jahrgang	27
Ausgabenummer	11
Publikationsstatus	Veröffentlicht - 1 Apr. 1993

Zitat

@article{3a88ab43531846ccbb54391fe0bd94fa,

title = "Marketing after communism: the case of the former USSR",

author = "C. Ennew and Igor Filatotchev",

year = "1993",

month = apr,

day = "1",

language = "English",

volume = "27",

pages = "46 -- 53",

journal = "European Journal of Marketing",

issn = "0309-0566",

publisher = "Emerald Group Publishing Ltd.",

number = "11",

}