Following the end of their government coalition with the Social Democratic Party, German Green Party leaders spoke of "a dawn of new opportunities" for Alliance 90/The Greens. They wanted to capitalize on the strategic opportunities afforded by Germany's new five-party system and on the unexpected rise of climate change in public debate. Shortly before the 2009 federal election, however, the party's "new opportunities" seem rather limited. Selectively focusing on one particular explanatory factor, this article contrasts the Green's neo-radical eco-political position as it has emerged since 2005 with the ways in which environmental issues are addressed by the currently popular LOHAS (Life of Health and Sustainability) consumer movement. It suggests that the German Greens may have paid too little attention to the ongoing reframing of the environmental issue in public discourse and that this has impaired their prospects for a swift return to government office.
Österreichische Systematik der Wissenschaftszweige (ÖFOS)
- 506013 Politische Theorie