Qualitative analysis of online communities to support international business decisions

Rudolf Sinkovics, Elfriede Penz, Francisco Jose Molina Castillo

Publikation: Beitrag in Buch/Konferenzband › Beitrag in Sammelwerk

Originalsprache	Englisch
Titel des Sammelwerks	Handbook of Strategic e-Business Management
Herausgeber*innen	Francisco Martinez-Lopez
Erscheinungsort	Heidelberg
Verlag	Springer
Seiten	841 - 862
Publikationsstatus	Veröffentlicht - 2014

Zitat

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title = "Qualitative analysis of online communities to support international business decisions",

author = "Rudolf Sinkovics and Elfriede Penz and \{Molina Castillo\}, \{Francisco Jose\}",

year = "2014",

language = "English",

pages = "841 -- 862",

editor = "\{Francisco Martinez-Lopez\}",

booktitle = "Handbook of Strategic e-Business Management",

publisher = "Springer",

address = "Germany",

}

TY - CHAP

T1 - Qualitative analysis of online communities to support international business decisions

AU - Sinkovics, Rudolf

AU - Penz, Elfriede

AU - Molina Castillo, Francisco Jose

PY - 2014

Y1 - 2014

M3 - Chapter in edited volume

SP - 841

EP - 862

BT - Handbook of Strategic e-Business Management

A2 - Francisco Martinez-Lopez, null

PB - Springer

CY - Heidelberg

ER -