Responses to Different Charity Appeals: The Impact of Donor Characteristics on the Amount of Donations

Publikation: Wissenschaftliche Fachzeitschrift › Originalbeitrag in Fachzeitschrift › Begutachtung

Originalsprache	Englisch
Fachzeitschrift	European Journal of Marketing
DOIs	https://doi.org/10.1108/03090569710176574
Publikationsstatus	Veröffentlicht - 1997

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@article{6234ce1c3d1d41b4b703da3cab422942,

title = "Responses to Different Charity Appeals: The Impact of Donor Characteristics on the Amount of Donations",

author = "Alix Love and Schlegelmilch, \{Bodo B.\} and Adamantios Diamantopoulos",

year = "1997",

doi = "10.1108/03090569710176574",

language = "English",

journal = "European Journal of Marketing",

issn = "0309-0566",

publisher = "Emerald Group Publishing Ltd.",

}

TY - JOUR

T1 - Responses to Different Charity Appeals: The Impact of Donor Characteristics on the Amount of Donations

AU - Love, Alix

AU - Schlegelmilch, Bodo B.

AU - Diamantopoulos, Adamantios

PY - 1997

Y1 - 1997

U2 - 10.1108/03090569710176574

DO - 10.1108/03090569710176574

M3 - Journal article

SN - 0309-0566

JO - European Journal of Marketing

JF - European Journal of Marketing

ER -