Abstract
To adopt or not to adopt an innovation is a question that is ultimately answered by individual (prospective) customers. Their behavior is of practical relevance because it drives the market success of new products or services and it also constitutes an interesting area for academic research. In the course of a research project at the University of Vienna we have developed an agent-based simulation to investigate this topic. During the initial months, we reviewed numerous tools (i.e., frameworks and modeling environments) for this purpose. In this paper we share experiences we made in this respect as well as later on when implementing the simulation tool.
Originalsprache | Englisch |
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Titel des Sammelwerks | Proceedings of the 24th European Modeling and Simulation Symposium (EMSS 2012) |
Untertitel des Sammelwerks | 19-21 September 2012, Vienna, Austria |
Herausgeber*innen | Felix Breitenecker, Agostino Bruzzone, Emilio Jimenez, Francesco Longo, Yuri Merkuryev, Boris Sokolov |
Erscheinungsort | Genova |
Verlag | DIME Università di Genova |
Seiten | 90-96 |
Seitenumfang | 7 |
ISBN (elektronisch) | 9788897999096 |
ISBN (Print) | 9788897999010 |
Publikationsstatus | Veröffentlicht - 2012 |
Extern publiziert | Ja |
Veranstaltung | 24th European Modeling and Simulation Symposium, EMSS 2012 - Vienna, Österreich Dauer: 19 Sept. 2012 → 21 Sept. 2012 |
Konferenz
Konferenz | 24th European Modeling and Simulation Symposium, EMSS 2012 |
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Land/Gebiet | Österreich |
Ort | Vienna |
Zeitraum | 19/09/12 → 21/09/12 |