TY - UNPB
T1 - The cultural standard method
AU - Fink, Gerhard
AU - Kölling, Marcus
AU - Neyer, Anne-Katrin
PY - 2005
Y1 - 2005
N2 - The proposed method enables us to identify cultural standards, i.e. the underlying norms of thinking, sensing, perceiving, judging, and acting that the vast majority of individuals in a given culture is considering as normal for themselves and others. Norms of behaviour can be different across societies even if the underlying values are the same and can cause critical incidents to emerge. A sequence of methodological steps allows systematically dealing with sampling, interviewer, interpretation, construct, and culture bias in cross-cultural qualitative research based on narrative interviews.(author's abstract)
AB - The proposed method enables us to identify cultural standards, i.e. the underlying norms of thinking, sensing, perceiving, judging, and acting that the vast majority of individuals in a given culture is considering as normal for themselves and others. Norms of behaviour can be different across societies even if the underlying values are the same and can cause critical incidents to emerge. A sequence of methodological steps allows systematically dealing with sampling, interviewer, interpretation, construct, and culture bias in cross-cultural qualitative research based on narrative interviews.(author's abstract)
U2 - 10.57938/59cd7a8a-affc-4d64-bdf6-1ada1f99ae22
DO - 10.57938/59cd7a8a-affc-4d64-bdf6-1ada1f99ae22
M3 - WU Working Paper and Case
T3 - EI Working Papers / Europainstitut
BT - The cultural standard method
PB - Europainstitut, WU Vienna University of Economics and Business
CY - Vienna
ER -