The development of a new corporate identity in an austrian brewery: Learning in identity creation

Publikation: Beitrag in Buch/Konferenzband › Beitrag in Sammelwerk

Originalsprache	Englisch
Titel des Sammelwerks	Selected scenarios in organizational learning. Six case studies of small and medium-sized Austrian enterprises
Herausgeber*innen	Sandner, Karl / Seiwald, Johann / Hefner, Alexandra
Erscheinungsort	Vienna
Verlag	WU Universitätsverlag/Facultas
Seiten	51 - 70
Publikationsstatus	Veröffentlicht - 1 Dez. 2001

Zitat

Hefner, Alexandra ; Seiwald, Johann ; Sandner, Gerda. / The development of a new corporate identity in an austrian brewery: Learning in identity creation. Selected scenarios in organizational learning. Six case studies of small and medium-sized Austrian enterprises. Hrsg. / Sandner, Karl / Seiwald, Johann / Hefner, Alexandra. Vienna : WU Universitätsverlag/Facultas, 2001. S. 51 - 70

@inbook{20cbe03bab6848fdb5820cd662f03397,

title = "The development of a new corporate identity in an austrian brewery: Learning in identity creation",

author = "Alexandra Hefner and Johann Seiwald and Gerda Sandner",

year = "2001",

month = dec,

day = "1",

language = "English",

pages = "51 -- 70",

editor = "\{Sandner, Karl / Seiwald, Johann / Hefner, Alexandra\}",

booktitle = "Selected scenarios in organizational learning. Six case studies of small and medium-sized Austrian enterprises",

publisher = "WU Universit{\"a}tsverlag/Facultas",

}

The development of a new corporate identity in an austrian brewery: Learning in identity creation. / Hefner, Alexandra; Seiwald, Johann; Sandner, Gerda.
Selected scenarios in organizational learning. Six case studies of small and medium-sized Austrian enterprises. Hrsg. / Sandner, Karl / Seiwald, Johann / Hefner, Alexandra. Vienna: WU Universitätsverlag/Facultas, 2001. S. 51 - 70.

Publikation: Beitrag in Buch/Konferenzband › Beitrag in Sammelwerk

TY - CHAP

T1 - The development of a new corporate identity in an austrian brewery: Learning in identity creation

AU - Hefner, Alexandra

AU - Seiwald, Johann

AU - Sandner, Gerda

PY - 2001/12/1

Y1 - 2001/12/1

M3 - Chapter in edited volume

SP - 51

EP - 70

BT - Selected scenarios in organizational learning. Six case studies of small and medium-sized Austrian enterprises

A2 - Sandner, Karl / Seiwald, Johann / Hefner, Alexandra, null

PB - WU Universitätsverlag/Facultas

CY - Vienna

ER -