The impact of Halal Endorsements on Purchase Intent of Non-Muslim Consumers

Publikation: Beitrag in Buch/Konferenzband › Beitrag in Konferenzband

Originalsprache	Englisch
Titel des Sammelwerks	CD Proceedings of the Annual Conference of the Academy of Marketing Science
Herausgeber*innen	May 26-29
Erscheinungsort	Portland, OR, USA
Publikationsstatus	Veröffentlicht - 1 März 2010

Zitat

@inproceedings{6b52cbcbbee0456696f4da994086034a,

title = "The impact of Halal Endorsements on Purchase Intent of Non-Muslim Consumers",

author = "Schlegelmilch, \{Bodo B.\} and Khan, \{Mubbsher Munawar\}",

year = "2010",

month = mar,

day = "1",

language = "English",

editor = "\{May 26-29\}",

booktitle = "CD Proceedings of the Annual Conference of the Academy of Marketing Science",

}