@inproceedings{e5b238e39d844cbdb7d36024aa081844,
title = "The impact of perceived valence, perceived information credibility and valence intensity of online reviews on purchase intentions",
author = "Arne Floh and Monika Koller and Alexander Zauner",
year = "2009",
month = dec,
day = "1",
language = "English",
isbn = "ISSN: 1683-0040",
pages = "257 -- 264",
editor = "\{Department of Decision Sciences and Managerial Economics The Chinese University of Hong Kong, Hong Kong\}",
booktitle = "Proceedings of the Ninth International Conference on Electronic Business (ICEB 2009). {"}Ubiquitous e-Services in Digital Society{"}",
}