The Myth of Self-Centeredness in Materialism: Reconciling Collevtivism and Materialism in Asia

Publikation: Beitrag in Buch/Konferenzband › Beitrag in Konferenzband

Originalsprache	Englisch
Titel des Sammelwerks	proceedings of the 2015 academy of marketing science (ams) annual conference
Herausgeber*innen	AMS Annual Conference
Erscheinungsort	Bari / Italy
Seiten	15 - 20
Publikationsstatus	Veröffentlicht - 2015

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@inproceedings{58370c60820447199fe93c16d079ad30,

title = "The Myth of Self-Centeredness in Materialism: Reconciling Collevtivism and Materialism in Asia",

author = "Sandra Awanis and C. Cui and Schlegelmilch, {Bodo B.}",

year = "2015",

language = "English",

pages = "15 -- 20",

editor = "{AMS Annual Conference}",

booktitle = "proceedings of the 2015 academy of marketing science (ams) annual conference",

}

TY - GEN

T1 - The Myth of Self-Centeredness in Materialism: Reconciling Collevtivism and Materialism in Asia

AU - Awanis, Sandra

AU - Cui, C.

AU - Schlegelmilch, Bodo B.

PY - 2015

Y1 - 2015

M3 - Contribution to conference proceedings

SP - 15

EP - 20

BT - proceedings of the 2015 academy of marketing science (ams) annual conference

A2 - AMS Annual Conference, null

CY - Bari / Italy

ER -