Brand name awareness: Beziehungen zwischen Marken-, Namen und Sprachbewusstheit

  • Stegu, M. (Contributor)
  • Andreas Gelke (Contributor)

    Activity: Talk or presentation › Science to science

    Period2009
    Event titleTagung Names in the Economy 2 (im Anschluss an den WU Competence Day), WU Wien, Juni 2007
    Event typeUnknown
    Degree of RecognitionNational

    Austrian Classification of Fields of Science and Technology (ÖFOS)

    • 602004 General linguistics
    • 602042 Romance studies