Consumers' Interest in Personalized Recommendations: The Role of Product-Involvement and Opinion Seeking

  • Nicolas Knotzer (Contributor)
  • Maria Madlberger (Contributor)

    Activity: Talk or presentation › Science to science

    PeriodJan 2007
    Event title40th Hawaii International Conference on System Sciences (HICSS)
    Event typeUnknown
    Degree of RecognitionInternational