Correcting for Response Style Effects on Service Quality Measures

  • Thomas Mayr (Contributor)
  • Andreas Zins (Contributor)

Activity: Talk or presentationScience to science

Period3 Dec 20075 Dec 2007
Event titleANZMAC. Australian and New Zealand Marketing Academy
Event typeUnknown
Degree of RecognitionInternational

Austrian Classification of Fields of Science and Technology (ÖFOS)

  • 502019 Marketing
  • 502020 Market research