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Crowdfunding Shifts Consumer Preferences Toward Social Good Products
Bonnie Simpson (Contributor)
Schreier, M.
(Contributor)
Rosalia Bitterl (Contributor)
Katherine White (Contributor)
Institute for Marketing Management
Marketing
Competence Center for Experimental Research
Activity
:
Talk or presentation
›
Science to science
Period
5 Jul 2019
→
7 Jul 2019
Event title
CBSIG 2019 Conference
Event type
Unknown
Degree of Recognition
International
Austrian Classification of Fields of Science and Technology (ÖFOS)
502019 Marketing
502014 Innovation research
Documents & Links
http://cbsig-ama.org/cbsig-2019-conference/