I Smell It as If It Were Here: Can Scented Advertising Boost Product Appeal?

  • Ruta Ruzeviciute (Contributor)
  • Kamleitner, B. (Contributor)
  • Dipayan Biswas (Contributor)

Activity: Talk or presentation › Science to science

Period26 Oct 2017 → 29 Oct 2017
Event titleACR 2017 North America Conference
Event typeUnknown
Degree of RecognitionInternational

Austrian Classification of Fields of Science and Technology (ÖFOS)

  • 502019 Marketing
  • 501002 Applied psychology
  • 502020 Market research
  • 501021 Social psychology