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Measuring Trust in Electronic Word-of-Mouth: A Rigid Research Framework

  • Wolfgang Weitzl (Contributor)
  • Zniva, R. (Contributor)

Activity: Talk or presentation › Science to science

Period12 May 2015 → 14 May 2015
Event titleAcademy of Marketing Science Annual Conference
Event typeUnknown
Degree of RecognitionInternational

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