Neuere Methoden zur Segmentierung von Märkten am Beispiel der GfK-Haushaltspaneldaten

Reutterer, T. (Speaker)

Institute for Marketing and Customer Analytics

Activity: Talk or presentation › Science to professionals/public

Period	1998
Event title	Talk (further information missing)
Event type	Unkonwn

Related content

Projects
Analyzing competitive market structures and consumer heterogeneity: a comparison of simultaneous approaches
Project: Research funding