Research on global marketing & information technology: The state-of-the-art

  • Lettl, C. (Contributor)
  • Bodo Schlegelmilch (Contributor)

Activity: Talk or presentationScience to science

Period12 Dec 199914 Dec 1999
Event titleProceedings of the 25th Annual Conference of the European International Business Academy
Event typeUnknown
Degree of RecognitionInternational