Retail Attractiveness and Customer Experience

Activity: Talk or presentation › Science to professionals/public

Description

Howcanretailersandreal estatedeveloperscreatean addedvalue?

Salesmix andvarietyofgoodsandservices

Exeptionalexperiencesalongthecustomerjourney

Hybrid solutions, whereonline andoff-linefitstogether

Attractiveretaillocations: flexible spacioussites, open tothestreet, nobarriers, thestreetisthemall, inhouse-communicationfacilitiestobeusedforinstoremarketingetc.

Complementaryservices: restaurantsandentertainment

Convenience throughpublicservicesandinfrastructure: parkingfacilitiesandpublictransport

City attractiveness: architecture, culturalofferings, safetyetc.
Period1 Dec 2016
Event titleImmobilienwirtschaft
Event typeUnknown

Austrian Classification of Fields of Science and Technology (ÖFOS)

  • 502019 Marketing
  • 509011 Organisational development
  • 506002 E-government
  • 502024 Public economy
  • 502044 Business management
  • 502023 NPO research
  • 502020 Market research
  • 502043 Business consultancy
  • 502032 Quality management
  • 502052 Business administration