Austrian Classification of Fields of Science and Technology (ÖFOS)
- 502019 Marketing
- 501002 Applied psychology
- 502020 Market research
- 501021 Social psychology
The fine line between me and mine: Brand psychological ownership as a distinct and powerful construct
- Kamleitner, B. (Contributor)
- Sophie Süssenbach (Contributor)
- Carina Thürridl (Contributor)
- Ruta Ruzeviciute (Contributor)
Activity: Talk or presentation › Science to science