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Why and when consumers prefer products of user-driven firms

  • Darren Dahl (Contributor)
  • Christoph Fuchs (Contributor)
  • Schreier, M. (Contributor)

Activity: Talk or presentation › Science to science

Period29 Jan 2015 → 30 Jan 2015
Event title45. Jahrestagung der Wissenschaftlichen Kommission Marketing
Event typeUnknown
Degree of RecognitionNational