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Alicja Grzadziel

Alicja Grzadziel, MSc.

  • Institute for Interactive Marketing and Social Media
  • Emailalicja.grzadzielwu.acat
20192023

Research activity per year

  • Overview
  • Network
  • Publications (2)
  • Activities (4)
  • Projects (2)

Publications

  • 1 Journal article
  • 1 Master's thesis

Research output per year

Research output per year

  • Trust, loneliness and age: similarities and differences between younger and older adults in an economic trust game.

    Grzadziel, A., 2020

    Publication: Thesis › Master's thesis

  • Item Roles Explored in a Modified P300-Based CTP Concealed Information Test

    Lukács, G., Grzadziel, A., Kempkes, M. & Ansorge, U., 2019, In: Applied Psychophysiology Biofeedback. 44, p. 195 - 209

    Publication: Scientific journal › Journal article › peer-review

    Open Access

Activities

  • 4 Science to science

Activities per year

  • Unraveling the Influence: Exploring the Role of User Generated Content in Customer Decision Making and Understanding its Relevance for Different Customer Segments

    Schröder, N. (Speaker), Schultz, C. D. (Contributor), Paetz, F. (Contributor), Grzadziel, A. (Speaker) & Clegg, M. (Contributor)

    10 May 2024 → 11 May 2024

    Activity: Talk or presentation › Science to science

  • The Forgettable First Date: Long-term Effects of TV Advertising on Online Shopping Behavior

    Grzadziel, A. (Speaker) & Abou Nabout, N. (Contributor)

    21 May 2023

    Activity: Talk or presentation › Science to science

  • Adverse Effects of TV Advertising on Online Shopping Behavior

    Grzadziel, A. (Contributor), Abou Nabout, N. (Contributor), Stange, M. (Contributor) & Funk, B. (Contributor)

    16 Jun 2022 → 18 Jun 2022

    Activity: Talk or presentation › Science to science

  • Adverse Effects of TV Advertising on Online Shopping Behavior

    Grzadziel, A. (Contributor), Abou Nabout, N. (Contributor), Stange, M. (Contributor) & Funk, B. (Contributor)

    24 May 2022 → 27 May 2022

    Activity: Talk or presentation › Science to science

Projects

  • 1 Not started
  • 1 Active

Projects per year

  • Detecting and quantifying false claims

    Grzadziel, A. (PI - Project head)

    1/02/23 → …

    Project: Internal projects

  • Assistent/inn/en-Kleinprojekt 2025: "The Dupe-licity Effect: How User-Generated Content Influences Beauty Brand Sales "

    Grzadziel, A. (PI - Project head)

    Project: Internal projects

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