Collaborations and top research areas from the last five years
-
Unraveling the Influence: Exploring the Role of User Generated Content Along the Customer Journey and Understanding Its Relevance for Research and Practice
Schröder, N., Schultz, C. D., Paetz, F., Grzadziel, A. & Clegg, M., 11 Aug 2025, (E-pub ahead of print) In: Schmalenbach Journal of Business Research.Publication: Scientific journal › Journal article › peer-review
Open Access -
Trust, loneliness and age: similarities and differences between younger and older adults in an economic trust game.
Grzadziel, A., 2020Publication: Thesis › Master's thesis
-
Item Roles Explored in a Modified P300-Based CTP Concealed Information Test
Lukács, G., Grzadziel, A., Kempkes, M. & Ansorge, U., 2019, In: Applied Psychophysiology Biofeedback. 44, p. 195 - 209Publication: Scientific journal › Journal article › peer-review
Open Access
Activities
- 8 Science to science
-
The Dupe-licity Effect: How Viral User-Generated Content Influences Sales
Grzadziel, A. (Speaker), Acun, I. (Contributor), Brand, M. L. (Contributor), Ruckelshausen, S. (Contributor) & Abou Nabout, N. (Contributor)
26 Jun 2025Activity: Talk or presentation › Science to science
-
The Dupe-licity Effect: How Viral User-Generated Content Influences Sales
Grzadziel, A. (Speaker), Acun, I. (Contributor), Brand, M. L. (Contributor), Ruckelshausen, S. (Contributor) & Abou Nabout, N. (Contributor)
15 Jun 2025Activity: Talk or presentation › Science to science
-
The Dupe-licity Effect: How Viral User-Generated Content Influences Sales
Grzadziel, A. (Speaker), Acun, I. (Contributor), Brand, M. L. (Contributor), Ruckelshausen, S. (Contributor) & Abou Nabout, N. (Contributor)
26 May 2025Activity: Talk or presentation › Science to science
-
The Dupe-licity Effect: How Viral User-Generated Content Influences Sales
Grzadziel, A. (Speaker), Acun, I. (Contributor), Brand, M. L. (Contributor), Ruckelshausen, S. (Contributor) & Abou Nabout, N. (Contributor)
14 Dec 2024Activity: Talk or presentation › Science to science
-
Unraveling the Influence: Exploring the Role of User Generated Content in Customer Decision Making and Understanding its Relevance for Different Customer Segments
Schröder, N. (Speaker), Schultz, C. D. (Contributor), Paetz, F. (Contributor), Grzadziel, A. (Speaker) & Clegg, M. (Contributor)
10 May 2024 → 11 May 2024Activity: Talk or presentation › Science to science
-
Detecting and quantifying false claims
Grzadziel, A. (PI - Project head)
1/02/23 → …
Project: Internal projects
-
Assistent/inn/en-Kleinprojekt 2025: "The Dupe-licity Effect: How User-Generated Content Influences Beauty Brand Sales "
Grzadziel, A. (PI - Project head)
Project: Internal projects