Arnold Schuh

Ass.Prof. Dr. Arnold Schuh

Ass.Prof. Mag.Dr.rer.soc.oec.

1987 …2021

Research activity per year

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Personal profile


  • Strategies of local firms in CEE
  • Market entry strategies for emerging markets
  • Strategies for Central and Eastern Europe
  • Management in Central and Eastern Europe
  • Marketing in Europe
  • Marketing in CEE
  • Globalization
  • Internationalization strategies


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