Research output per year
Research output per year
Personal profile
Expertise
- psychological aspects of digitization
- Marketing
- consumer psychology
- financial decision making
- psychological ownership
- mental accounting
Network
Recent external collaboration on country/territory level. Dive into details by clicking on the dots or
Publications
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Every (Repurposed) Product Has a Story
Kamleitner, B. & Thürridl, C., 2022, MIT Sloan Management Review.Publication: Popular science articles (i.e. magazines) › Popular science article
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How Digitalization Blurs Boundaries, Makes Things Ungraspable, and Affects Psychological Appropriation
Kamleitner, B. & Kokkoris, M., 2022, The Routledge Handbook of Digital Consumption. Llamas, R. & Belk, R. (eds.). Routledge, Taylor & Francis GroupPublication: Chapter in book/Conference proceeding › Chapter in edited volume
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A Manager’s Toolbox for Consumer-Centric Food Packaging
Marckhgott, E. & Kamleitner, B., 2021, In: Marketing Review St. Gallen. 38, 3, p. 888 - 897Publication: Scientific journal › Journal article › peer-review
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Silent Persuasion. Incidental Use of Promotional Merchandise Benefits Unfamiliar Brands
Kamleitner, B. & Marckhgott, E., 2021, In: International Journal of Advertising. 40, 7, p. 1135 - 1159Publication: Scientific journal › Journal article › peer-review
Open AccessFile6 Downloads (Pure) -
Exclusion through taking – The downsides of sharing
Hartl, B. & Kamleitner, B., 2020Publication: Other publications › Other scientific publications
Activities
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ACR 2023
Bernadette Kamleitner (Member of programme committee)
2023 → …Activity: Event participation/organisation › Organisation of conference/workshop/congress
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The Big Blur: Konsumverhalten vor dem Hintergrund entgrenzender Digitalisierung
Bernadette Kamleitner (Speaker)
14 Nov 2022Activity: Talk or presentation › Science to science
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How to Thank a Donor - A Qualitative Investigation of Thank-You Letters
Renato de Sousa Castro Regis (Speaker) & Bernadette Kamleitner (Contributor)
12 Jul 2022 → 15 Jul 2022Activity: Talk or presentation › Science to science
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Thank-You Too Much - When Thanking Hinders Prosocial Behavior
Renato de Sousa Castro Regis (Speaker) & Bernadette Kamleitner (Contributor)
3 Mar 2022 → 5 Mar 2022Activity: Talk or presentation › Science to science
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Vienna University of Economics and Business (Organisational unit)
Bernadette Kamleitner (Member)
2022Activity: Membership/function › Habilitation committee
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Visuelle Begrenzungen in der Stadt
Hartl, B., Koller, M., Keller, L. & Kamleitner, B.
1/10/22 → 30/09/24
Project: Research funding
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Nachhaltiges Konsumentenverhalten und psychologisches Besitzgefühl
Kamleitner, B. & Süssenbach, S.
1/05/14 → …
Project: Research funding
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Attributes of objects and psychological ownership
Kamleitner, B. & Süssenbach, S.
1/12/12 → …
Project: Research funding
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Besitzgefühle: Ursachen, Auswirkungen und Phänomene
Kamleitner, B., Holub, S., Marckhgott, E., Ruzeviciute, R., Spicko, G., Süssenbach, S., Thürridl, C. & de Sousa Castro Regis, R.
1/06/12 → 1/01/30
Project: Research funding
Press / Media
Prizes
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How to Thank a Donor - A Qualitative Investigation of Thank-You Letters
de Sousa Castro Regis, Renato (Recipient) & Kamleitner, Bernadette (Recipient), 15 Jul 2022
Prize
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Innovative Teaching, WU Vienna University of Economics and Business
Kamleitner, Bernadette (Recipient), 2019
Prize
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