Research output per year
Research output per year
Personal profile
Expertise
- psychological aspects of digitization
- Marketing
- consumer psychology
- financial decision making
- psychological ownership
- mental accounting
Collaborations and top research areas from the last five years
Recent external collaboration on country/territory level. Dive into details by clicking on the dots or
Publications
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Advocating for Consumer Privacy Protection in an Era of Widespread Exposure
Brough, A. R., Martin, K. D. & Kamleitner, B., Jul 2025, In: Journal of the Association for Consumer Research. 10, 3, p. 221-225Publication: Scientific journal › Journal article › peer-review
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Awe helps NFTs. The added value of object-inspired awe for blockchain-based digital art
Gerhart, J. V., Senyuz, A. & Kamleitner, B., 2025, (Accepted/In press) In: International Journal of Research in Marketing.Publication: Scientific journal › Journal article › peer-review
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Grasping What Is Mine and Me: Psychological Ownership and the Self
Kamleitner, B., 15 Apr 2025, The Routledge Handbook of Identity and Consumption. London: Routledge, p. 143-154Publication: Chapter in book/Conference proceeding › Chapter in edited volume
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Is authenticity rewarded or inauthenticity penalized? Reconsidering the value of brand authenticity
Kokkoris, M. D. & Kamleitner, B., Jan 2026, In: Journal of Retailing and Consumer Services. 88, 104469.Publication: Scientific journal › Journal article › peer-review
Open Access -
I See it and it Becomes Mine: The Effect of Package Windows on Product Preference Via Psychological Ownership
Marckhgott, E., Kamleitner, B. & Estes, Z., 29 May 2025.Publication: Contribution to conference › Conference paper
Activities
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I See it and it Becomes Mine: The Effect of Package Windows on Product Preference via Psychological Ownership
Marckhgott, E. (Speaker), Kamleitner, B. (Contributor) & Estes, Z. (Contributor)
25 May 2025 → 30 May 2025Activity: Talk or presentation › Science to science
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“Size Neglect”: Why Bigger Isn’t Always Better
Bas, B. (Speaker) & Kamleitner, B. (Contributor)
25 May 2025 → 30 May 2025Activity: Talk or presentation › Science to science
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To save or to sacrifice: how to prevent interdependent privacy infringements in an app download context
Ruckelshausen, S. (Speaker) & Kamleitner, B. (Contributor)
25 May 2025 → 30 May 2025Activity: Talk or presentation › Science to science
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Awe Helps Realize the Potential of Blockchain-Based Ownership
Gerhart, J.-V. (Contributor), Senyuz, A. (Speaker) & Kamleitner, B. (Contributor)
25 Sept 2024 → 29 Sept 2024Activity: Talk or presentation › Science to science
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Moral Complexities of Interdependent Privacy: How we Neutralize Sharing Others' Data
Mitchell, V. (Contributor), Kamleitner, B. (Contributor) & Ruckelshausen, S. (Speaker)
1 Jul 2024 → 3 Jul 2024Activity: Talk or presentation › Science to science
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Nachhaltiges Konsumentenverhalten und psychologisches Besitzgefühl
Kamleitner, B. (PI - Project head) & Süssenbach, S. (PI - Project head)
1/05/14 → …
Project: Research funding
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Attributes of objects and psychological ownership
Kamleitner, B. (PI - Project head) & Süssenbach, S. (Researcher)
1/12/12 → …
Project: Research funding
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Meaning Transfer and Endorsement
Kamleitner, B. (PI - Project head) & Süssenbach, S. (PI - Project head)
1/07/12 → …
Project: Research funding
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Besitzgefühle: Ursachen, Auswirkungen und Phänomene
Kamleitner, B. (PI - Project head), Holub, S. (Researcher), Marckhgott, E. (Researcher), Ruzeviciute, R. (Researcher), Spicko, G. (Researcher), Süssenbach, S. (Researcher), Thürridl, C. (Researcher) & de Sousa Castro Regis, R. (Researcher)
1/06/12 → 1/01/30
Project: Research funding
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Psychological Ownership: Antecedents, Consequences and Phenomena
Kamleitner, B. (PI - Project head), Holub, S. (Researcher), Marckhgott, E. (Researcher), Ruzeviciute, R. (Researcher), Süssenbach, S. (Researcher), Thürridl, C. (Researcher) & de Sousa Castro Regis, R. (Researcher)
6/01/12 → 1/01/30
Project: Research funding
Press/Media
Prizes
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How to Thank a Donor - A Qualitative Investigation of Thank-You Letters
de Sousa Castro Regis, R. (Recipient) & Kamleitner, B. (Recipient), 15 Jul 2022
Prize
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Innovative Teaching, WU Vienna University of Economics and Business
Kamleitner, B. (Recipient), 2019
Prize
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