Ass.Prof. Dr. Dieter Scharitzer

Ass.Prof. Mag.Dr.rer.soc.oec.


Research activity per year

If you made any changes in Pure these will be visible here soon.

Personal profile


  • Employer Branding
  • Communication
  • Social Media
  • Marketing Controlling
  • customer satisfaction
  • employee satisfaction
  • employee survey
  • Public Management
  • service management
  • marketing concept
  • strategic marketing
  • marketing strategy
  • Change Management
  • sales and distribution
  • service marketing
  • brand management
  • consumer behaviour
  • e-marketing
  • Call Center
  • Complaint Management

Collaborations and top research areas from the last five years

Recent external collaboration on country/territory level. Dive into details by clicking on the dots or