Research output per year
Research output per year
Personal profile
Expertise
- Sales
- Marketing
Collaborations and top research areas from the last five years
Recent external collaboration on country/territory level. Dive into details by clicking on the dots or
Publications
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Digital Natives im stationären Buchhandel: Das Potential von digitalen Zusatzleistungen
Cerha, C., Nindl, F. & Soucek, G., 2023, In: Marketing Review St. Gallen. 2023, 3, p. 28-36Publication: Scientific journal › Journal article › peer-review
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Is Sharing Caring? Consumer Responsibility for Rented Products: An Abstract
Nindl, F. & Cerha, C., 2022, From Micro to Macro: Dealing with Uncertainties in the Global Marketplace.: Proceedings of the 2020 Academy of Marketing Science (AMS) Annual Conference. Pantoja, F. & Wu, S. (eds.). 1st ed. ed. Miami: Springer, p. 109 - 110Publication: Chapter in book/Conference proceeding › Contribution to conference proceedings
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Providing in-store experience for digital natives in brick-and-mortar book stores
Cerha, C. & Nindl, F., 2022, Proceedings of the 7th Colloquium on European Research in Retailing (CERR) 2022: Zagreb, Croatia. Petljak, K., Brusset, X. & Teller, C. (eds.). Zagreb: University of Zagreb, p. 21-25Publication: Chapter in book/Conference proceeding › Contribution to conference proceedings
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Autonomous Products Make You Look Lazy!
Schlager, T. & Nindl, F., 2021, 2020 ACR Conference. ACR (ed.). Paris, p. 1 - 200Publication: Chapter in book/Conference proceeding › Contribution to conference proceedings
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Shopping in the time of Covid-19: Customer-to-customer interactions and consumer misbehaviour
Cerha, C. & Nindl, F., 2021, Proceedings of the 6th Colloquium on European Research in Retailing (CERR) 2021: Sophia Antipolis, France. Brusset, X., Frasquet, M., Teller, C. & Kotzab, H. (eds.). Sophia Antipolis: SKEMA Business School, p. 94-98Publication: Chapter in book/Conference proceeding › Contribution to conference proceedings
Activities
- 9 Science to science
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Shopping in the Time of Covid-19. Customer-To-Customer Interactions and Consumer Misbehaviour
Cerha, C. (Contributor) & Nindl, F. (Contributor)
15 Jul 2021 → 17 Jul 2021Activity: Talk or presentation › Science to science
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Structured Abstract: Is Sharing Caring? Consumer Responsibility For Rented Products
Nindl, F. (Contributor) & Cerha, C. (Contributor)
13 Dec 2020 → 19 Dec 2020Activity: Talk or presentation › Science to science
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Autonomous Products Make You Look Lazy!
Schlager, T. (Contributor) & Nindl, F. (Contributor)
1 Dec 2020 → 4 Dec 2020Activity: Talk or presentation › Science to science
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You’ll never shop alone! – Customer-to-Customer Interaction at the Discount Store
Cerha, C. (Contributor) & Nindl, F. (Contributor)
1 Sept 2020 → 2 Sept 2020Activity: Talk or presentation › Science to science
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Consumers’ contamination concerns in sports retailing
Nindl, F. (Speaker)
1 Dec 2019 → 3 Dec 2019Activity: Talk or presentation › Science to science
Projects
- 9 Finished
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Digital Natives as a Target Group in Brick and Mortar Retailing
Cerha, C. (PI - Project head) & Nindl, F. (PI - Project head)
1/03/21 → 30/06/21
Project: Research funding
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Convenience Food - Postitioning with Generation Z
Cerha, C. (PI - Project head) & Nindl, F. (PI - Project head)
1/10/20 → 31/01/21
Project: Research funding
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Vegan products in the dairy industry
Cerha, C. (PI - Project head) & Nindl, F. (PI - Project head)
11/03/20 → 1/07/20
Project: Research funding
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Digital presence of a traditional brand
Cerha, C. (PI - Project head) & Nindl, F. (PI - Project head)
9/10/19 → 22/01/20
Project: Research funding
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Shoe sales in mutli-channel environments
Cerha, C. (PI - Project head) & Nindl, F. (PI - Project head)
13/03/19 → 19/06/19
Project: Research funding