Research output per year
Research output per year
Personal profile
Expertise
- Communication Management
- Crisis Communication
- Communication Science
- Strategic Communication
- Trust
- Public Relations
Collaborations and top research areas from the last five years
Recent external collaboration on country/territory level. Dive into details by clicking on the dots or
Publications
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Coping with greenwashed ads. Greenwashing perceptions, eco-label confusion, and the willingness to pay more
Matthes, J., Neureiter, A. & Seiffert-Brockmann, J., Jul 2025, (E-pub ahead of print) In: Journal of International Consumer Marketing.Publication: Scientific journal › Journal article › peer-review
Open Access -
Journalism in times of blurring boundaries between journalism, PR and advertising
Russmann, U., Einwiller, S., Seiffert-Brockmann, J., Stürmer, L. & Reiter, G., 5 Dec 2025, (E-pub ahead of print) In: Journalism.Publication: Scientific journal › Journal article › peer-review
Open Access -
Kommunikation als Strategie: Beiträge zur Kommunikationsforschung in Organisationen
Dühring, L. (Editor), Krebber, F. (Editor), Melzer, A. (Editor), Seiffert-Brockmann, J. (Editor) & Oliveira, E. (Editor), 2025, Wiesbaden: Springer Gabler.Publication: Book/Editorship/Report › Edited book (editorship)
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Communication in Uncertain Times: How Organizations Deal With Issues, Risks and Crises
Einwiller, S. (Editor), Seiffert-Brockmann, J. (Editor), Romenti, S. (Editor) & Valentini, C. (Editor), 2024, Leeds, UK: Emerald Publishing Ltd. 179 p. (Advances in Public Relations and Communication Management, Vol. 7).Publication: Book/Editorship/Report › Edited book (editorship)
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Dawkins (1976): Das egoistische Gen
Seiffert-Brockmann, J., 2024, Schlüsselwerke für die Strategische Kommunikationsforschung. Hoffjann, O. & Sandhu, S. (eds.). Wiesbaden: Springer Fachmedien Wiesbaden GmbH, p. 37-47 11 p.Publication: Chapter in book/Conference proceeding › Chapter in edited volume
Activities
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Habilitationskommission Dr. Giorgia Simion (Event)
Seiffert-Brockmann, J. (Member)
2026 → …Activity: Membership/function › Habilitation committee
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Journal of Communication Management (Journal)
Seiffert-Brockmann, J. (Editor (copyeditor)) & Nothhaft, H. (Editor (copyeditor))
2026 → …Activity: Editorial work and peer-review › Editor of Special Issue/Edited Volume
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Chiara Valentini
Seiffert-Brockmann, J. (Host)
Nov 2025 → …Activity: Hosting of visitors › Hosting an academic visitor
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Jahrestagung der Fachgruppe PR und Organisationskommunikation der Deutschen Gesellschaft für Publizistik und Kommunikationswissenschaft (DGPuK)
Seiffert-Brockmann, J. (Participant)
22 Oct 2025 → 24 Oct 2025Activity: Event participation/organisation › Participation in conference/workshop/congress
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PhD-Workshop, 26th Annual Conference of EUPRERA
Seiffert-Brockmann, J. (Organiser), Johansen, W. (Moderator) & Denner, N. (Moderator)
21 Sept 2025 → 24 Sept 2025Activity: Event participation/organisation › Organisation of conference/workshop/congress
Projects
- 1 Active
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CRISIS!: Communicating Reputation Issues Sustainably in Intercultural Settings
Komori-Glatz, M. (PI - Project head), Gillings, M. (Deputy project head with power of attorney ) & Seiffert-Brockmann, J. (Deputy project head with power of attorney )
9/12/24 → 30/06/26
Project: Research funding