Research output per year
Research output per year
Network
Recent external collaboration on country/territory level. Dive into details by clicking on the dots or
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Facial mask personalization encourages facial mask wearing in times of COVID-19
Palcu, J., Schreier, M. & Janiszewski, C., 2022, In: Scientific Reports. 12, 891Publication: Scientific journal › Journal article › peer-review
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Eyes Wide Shut? Understanding and Managing Consumers' Visual Processing of Country-of-Origin Cues
Halkias, G., Florack, A., Diamantopoulos, A. & Palcu, J., 2021, In: British Journal of Management (BJM). 33, 3, p. 1432-1446Publication: Scientific journal › Journal article › peer-review
Open Access -
Advertising models in the act of eating: How the depiction of different eating phases affects consumption desire and behavior
Palcu, J., Haasova, S. & Florack, A., 2019, In: Appetite. 139, p. 59 - 66Publication: Scientific journal › Journal article › peer-review
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Explicit vs. implicit country stereotypes as predictors of product preferences: Insights from the Stereotype Content Model
Diamantopoulos, A., Florack, A., Halkias, G. & Palcu, J., 2017, In: Journal of International Business Studies JIBS.Publication: Scientific journal › Journal article › peer-review
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Judgments at gaze value: Gaze cuing in banner advertisements, its effect on attention allocation and product judgments.
Palcu, J., Sudkamp, J. & Florack, A., 2017, In: Frontiers in Psychology.Publication: Scientific journal › Journal article › peer-review
Activities
- 2 Science to science
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How Breaking Record Frames Influence Sustainable Consumer Behavior: Evidence from Two Randomized Field Experiments - Q5
Lukas Maier (Speaker), Johanna Palcu (Speaker), Martin Schreier (Speaker), Christian Baccarella (Speaker) & Kai-Ingo Voigt (Speaker)
21 Oct 2022Activity: Talk or presentation › Science to science
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Seeing Red? Loss of Personal Control Reduces Consumers' Interest in Sales Promotions in Crowded Retail Spaces
Johanna Palcu (Contributor), Simona Haasova (Contributor), Oliver Büttner (Contributor) & Arnd Florack (Contributor)
17 Oct 2019 → 20 Oct 2019Activity: Talk or presentation › Science to science