Univ.Prof. Dr. Martin Schreier

Activities

Activities per year 2003 2007 2024 2025

• 103 Science to science
• 8 University self-administration, Cooperation manager
• 5 Member of Editorial Board
• 3 Appointment committee
• 7 More
  • 2 Organisation of conference/workshop/congress
  • 2 Other functions/memberships
  • 2 Science to professionals/public
  • 1 Membership in Association/Society/Network

Activities per year

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• Advancing our understanding of lead user theory: Antecedents of consumers’ lead userness

  Schreier, M. (Contributor) & Prügl, R. (Contributor)

  22 May 2007 → 25 May 2007

  Activity: Talk or presentation › Science to science

• Consumers’ Lead Userness: An Empirical Exploration Of Antecedents And Consequences Of The Lead User Construct

  Schreier, M. (Contributor) & Prügl, R. (Contributor)

  16 May 2007 → 19 May 2007

  Activity: Talk or presentation › Science to science

• Consumers’ Lead Userness And The Adoption And Diffusion Of New Products

  Schreier, M. (Contributor), Oberhauser, S. (Contributor) & Prügl, R. (Contributor)

  16 May 2007 → 19 May 2007

  Activity: Talk or presentation › Science to science

• A Meta-Ranking of Technology and Innovation Management / Entrepreneurship Journals

  Franke, N. (Contributor) & Schreier, M. (Contributor)

  19 Feb 2007 → 21 Feb 2007

  Activity: Talk or presentation › Science to science

• Advancing our understanding of lead user theory: Insights from an empirical exploration of consumers' lead userness

  Schreier, M. (Contributor) & Prügl, R. (Contributor)

  Nov 2006

  Activity: Talk or presentation › Science to science

• Extending lead user theory: Antecedents and consequences of consumers' lead userness

  Schreier, M. (Contributor) & Prügl, R. (Contributor)

  1 Aug 2006

  Activity: Talk or presentation › Science to science

• I made it myself! Exploring process utility in mass customization

  Franke, N. (Contributor) & Schreier, M. (Contributor)

  1 Aug 2006

  Activity: Talk or presentation › Science to science

• I made it myself! Exploring process utility in mass customization

  Franke, N. (Contributor) & Schreier, M. (Contributor)

  13 Jul 2006 → 14 Jul 2006

  Activity: Talk or presentation › Science to science

• Toolkits as problem solving assistants: An empirical study of how to facilitate the use of heuristics in user self-design processes

  Keinz, P. (Contributor), Franke, N. (Contributor) & Schreier, M. (Contributor)

  13 Jul 2006 → 14 Jul 2006

  Activity: Talk or presentation › Science to science

• Stolz bei Mass-Customization-Kunden: Ursache und Wirkung auf die Zahlungsbereitschaft für selbst designte Produkte

  Franke, N. (Contributor) & Schreier, M. (Contributor)

  19 Jan 2006 → 21 Jan 2006

  Activity: Talk or presentation › Science to science

• Testing Why Users Are Willing To Pay More For Products They Design For Themselves

  Schreier, M. (Contributor) & Franke, N. (Contributor)

  2005

  Activity: Talk or presentation › Science to science

• A Meta-Ranking of TIM and Entrepreneurship Journals: Aggregation and Calibration to a Common Metric

  Franke, N. (Contributor) & Schreier, M. (Contributor)

  2005

  Activity: Talk or presentation › Science to science

• Who are lead users? An empirical exploration

  Schreier, M. (Contributor) & Prügl, R. (Contributor)

  2005

  Activity: Talk or presentation › Science to science

• Finding commercially attractive user innovations: A test of lead user theory

  Franke, N. (Contributor) & Schreier, M. (Contributor)

  2005

  Activity: Talk or presentation › Science to science

• Value Creation by Toolkits for User Innovation and Design: An Empirical Test

  Schreier, M. (Contributor) & Franke, N. (Contributor)

  2005

  Activity: Talk or presentation › Science to science

• Das Journal-Rating der TIM-Kommission: ein „Meta-Ranking“

  Franke, N. (Contributor) & Schreier, M. (Contributor)

  2005

  Activity: Talk or presentation › Science to science

• Finding commercially attractive user innovations: A test of lead user theory

  Franke, N. (Contributor) & Schreier, M. (Contributor)

  2005

  Activity: Talk or presentation › Science to science

• Opening up the innovation process using toolkits: Learning from leading-edge customers at The Sims

  Prügl, R. (Contributor) & Schreier, M. (Contributor)

  2004

  Activity: Talk or presentation › Science to science

• Toolkits for User Innovation and Design: how consumers create value by designing their own products

  Schreier, M. (Speaker)

  2004

  Activity: Talk or presentation › Science to science

• A Meta-Ranking of TIM and Entrepreneurship Journals

  Franke, N. (Contributor) & Schreier, M. (Contributor)

  2004

  Activity: Talk or presentation › Science to science

• Opening up the innovation process by toolkits: learning from leading-edge customers at The Sims

  Prügl, R. (Contributor) & Schreier, M. (Contributor)

  2004

  Activity: Talk or presentation › Science to science

• Value Creation with Toolkits for User Innovation and Design: Empirical Insights from the Consumer Goods Field

  Schreier, M. (Contributor) & Franke, N. (Contributor)

  2004

  Activity: Talk or presentation › Science to science

• Value Creation by toolkits for user innovation and design - evidence from two research projects

  Franke, N. (Contributor) & Schreier, M. (Contributor)

  2004

  Activity: Talk or presentation › Science to science

• Commercializing User Innovations: Is the Community System Affected?

  Hienerth, C. (Contributor) & Schreier, M. (Contributor)

  2003

  Activity: Talk or presentation › Science to science

• Value Creation by Toolkits for User Innovation and Design

  Schreier, M. (Speaker)

  2003

  Activity: Talk or presentation › Science to science

• Value Creation by Toolkits for User Innovation and Design

  Schreier, M. (Speaker)

  2003

  Activity: Talk or presentation › Science to science